The Actions Taken During the Implementation Phase of the Strategic

Multiple Choice

The actions taken during the implementation phase of the strategic marketing process include: (1) obtain resources; (2) design the marketing organization; (3) define precise tasks, responsibilities, and deadlines; and (4)

A) position the product.
B) select target markets.
C) find points of difference.
D) execute the marketing program.
E) develop the budget by estimating revenues, expenses, and profits.