Multiple Choice
The scientific study of mass media got started because of interest in ______.
A) French philosopher Alexis de Tocqueville
B) how media messages were used to inspire public support for World War I
C) knowing which forms of advertising were most effective
D) finding out how the public feels about political and social issues
E) how violent video images might inspire violent behavior
Correct Answer:
Verified
Correct Answer:
Verified
Q3: The question "Why do we use the
Q4: What are agenda-setting and the cultivation effect?
Q5: Content analysis is the primary method researchers
Q6: _ might help to calculate how many
Q7: A mass media effects researcher might choose
Q9: _ has generally demonstrated that the mass
Q10: _-polls are typically call-in, online, or person-in-the-street
Q11: Why might it be important for academic
Q12: Walter Lippmann's Public Opinion is considered by
Q13: Critics of mass media research point to