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  3. Study Set
    Media Culture
  4. Exam
    Exam 15: Media Effects and Cultural Approaches to Research
  5. Question
    The Question "Why Do We Use the Media?" Is Often
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The Question "Why Do We Use the Media?" Is Often

Question 3

Question 3

Multiple Choice

The question "Why do we use the media?" is often asked under the ______ model.


A) uses and gratifications
B) selective exposure and retention
C) hypodermic-needle
D) marketing research
E) propaganda analysis

Correct Answer:

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