Exam 18: Managing Retailing, Wholesaling, and Logistics

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Staples is a giant retailer that concentrates on selling office supplies. Staples is an example of a(n) ________.

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D

Which of the following is true for franchisors?

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If setup costs are high, the manufacturer can produce the item often, and the average cost per item is stable and equal to the running costs.

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The ________ marketing sales system works by recruiting independent businesspeople who act as distributors.

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Agricultural assemblers, petroleum bulk plants and terminals, and auction companies are examples of ________.

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List some recent trends in retailing.

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Which of the following is the strongest differentiator for brick-and-mortar stores who want to emphasize their superiority over online retailers?

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Why do retailers prefer to deal with wholesalers rather than directly with manufacturers?

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A factory outlet is an example of a(n) ________ retailer.

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More stocking locations mean goods can be delivered to customers more quickly, and warehousing and inventory costs are lower.

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Private label or store brands are also known as generics.

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JGB manufactures the K-Nine brand of dog food that is carried in supermarkets across the country. The company has always used wholesalers instead of selling directly to the retailers. However, recently, the sales team at JGB has noticed that wholesalers don't aggressively promote JGB's product line. They often don't carry enough inventory and therefore don't fill customers' orders fast enough. However, the marketing team insists that the wholesaling route is the best. What reasons can the marketing team offer to justify this?

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In ________ retailing, salespeople are ready to assist in every phase of the "locate-compare-select" process.

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Optimal order quantities exist when the curves for the order-processing cost per unit and inventory-carrying cost per unit ________.

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________ are independently owned businesses that take title to the merchandise they handle. They are full-service and limited-service jobbers, distributors, and mill supply houses.

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________ was originally pioneered by Japanese firms such as Toyota to produce goods with minimal waste of time, materials, and money.

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A large staff, along with a higher proportion of specialty goods and slower-moving items and many services, are usually features of ________ retailing.

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Gap and Pottery Barn are examples of franchise organizations, where two or more retail outlets are owned and controlled by a corporation that employs central buying and merchandising and sells similar lines of merchandise.

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The gross margin on a product bears a direct relation to the direct product profit.

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Which of the following is considered a wholesaler?

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