Exam 18: Hypothesis Testing: Means and Proportions
Exam 1: A Decision Making Perspective on Marketing Intelligence60 Questions
Exam 2: Marketing Research in Practice26 Questions
Exam 3: The Marketing Research Process60 Questions
Exam 4: Research Design and Implementation68 Questions
Exam 5: Secondary Sources of Marketing Data54 Questions
Exam 6: Standardized Sources of Marketing Data43 Questions
Exam 7: Marketing Research on the Internet24 Questions
Exam 8: Information Collection: Qualitative and Observational Methods72 Questions
Exam 9: Information From Respondents: Issues in Data Collection30 Questions
Exam 10: Information From Respondents: Survey Methods55 Questions
Exam 11: Attitude Measurement86 Questions
Exam 12: Designing the Questionnaire47 Questions
Exam 13: Experimentation83 Questions
Exam 14: Sampling Fundamentals70 Questions
Exam 15: Sample Size and Statistical Theory41 Questions
Exam 16: Fundamentals of Data Analysis48 Questions
Exam 17: Hypothesis Testing: Basic Concepts and Tests of Association22 Questions
Exam 18: Hypothesis Testing: Means and Proportions26 Questions
Exam 19: Correlation Analysis and Regression Analysis42 Questions
Exam 20: Discriminant, Factor and Cluster Analysis58 Questions
Exam 21: Multidimensional Scaling and Conjoint Analysis47 Questions
Exam 22: Presenting the Results17 Questions
Exam 23: Marketing-Mix Measures97 Questions
Exam 24: Brand and Customer Metrics34 Questions
Exam 25: New Age Strategies39 Questions
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If the F-value from this table was .19 and the table value from the back of the book was 3.89, you would
a) accept the null hypothesis of independence
b) reject the null hypothesis of independence
c) accept the null hypothesis that the explained variance = 0
d) reject the null hypothesis that the explained variance = 0
(Short Answer)
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The F-value you would look up in the back of the book would be found with degrees of freedom F ____, _____.
a) 2, 12
b) 2, 14
c) 12, 2
d) 14, 2
(Short Answer)
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In one-way ANOVA, we primarily look to determine whether or not there are any statistically significant differences between the treatment means
(True/False)
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There are ______ degrees of freedom associated with a sample variance
a) n
b) n-1
c) n-2
d) n1- + n2 - 2
(Short Answer)
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