Exam 10: Corporate Level Strategy: Related and Unrelated Diversification
Exam 1: Strategic Leadership: Managing the Strategy Making Process for Competitive Advantage81 Questions
Exam 2: External Analysis: The Identification of Opportunities and Threats81 Questions
Exam 3: Internal Analysis: Resources and Competitive Advantage79 Questions
Exam 4: Building Competitive Advantage Through Functional Level Strategies75 Questions
Exam 5: Business Level Strategy74 Questions
Exam 6: Business Level Strategy and the Industry Environment82 Questions
Exam 7: Strategy and Technology73 Questions
Exam 8: Strategy in the Global Environment67 Questions
Exam 9: Corporate-Level Strategy: Horizontal Integration, Vertical Integration, and Strategic Outsourcing71 Questions
Exam 11: Corporate Performance, Governance, and Business Ethics68 Questions
Exam 12: Implementing Strategy Through Organization71 Questions
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Firms can create profitable new business units by leveraging their competencies.
(True/False)
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Miller Brewing,which was acquired by Philip Morris,was related to the parent company's tobacco business because it was possible to create important marketing commonalities: both beer and tobacco are mass market consumer goods in which brand positioning,advertising,and product development skills are crucial to create successful new products.This is an example of which of the following?
(Multiple Choice)
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When McDonald's introduced the McCafe,it began offering a new product that was not available in traditional McDonald's stores.The introduction of the McCafe is an example of which of the following?
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Differentiate between joint venture and acquisition as a method to enter new industries.Discuss the advantages and disadvantages associated with each.
(Essay)
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A strategy based on diversification may fail to add value because companies:
(Multiple Choice)
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Identify and discuss the profitability justifications for pursuing a multibusiness model based on diversification.
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A company can pursue relative diversification to enhance the competitive position of its core business.
(True/False)
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If a company's core skills are highly specialized and have few applications outside the core business,then a company should pursue a related diversification strategy.
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An internal new venture is the most appropriate strategic choice when:
(Multiple Choice)
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The managers of most companies often consider _____ when they are generating free cash flow.
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