Exam 2: The Evolution of Media Technology

Western Union controlled the telegraph industry, and the Bell Telephone Company which later became ______, controlled the telephone industry.

There was conflict when radio broadcasting became more popular because ______.

McLuhan focused on the shift from oral traditions to print societies and later from print societies to electronic media and argued that new technologies ______.

One reason that television had a huge impact on social construct at first was ______.

Sound recording of music created significant social change as ______.

Film or moving pictures had been around for many decades but the technological advancement and invention of the ______ dramatically changed how and where users interacted with film.

The Internet's infrastructure was designed with what feature in mind?

Advertisement over radio broadcasting ______.

The early research that lead to the creation of the Internet ______.

Langdon Winner argues that political, economic, social, and cultural conditions shape the creation of technology--which adds ______ to the technological determinism approach.

Scholars either extremely believe in the technological determinism approach or the social constructivism approach and very rarely fall somewhere in the middle of the two ideas.

Radio changed the way we consumed media as information could be consumed for free.

Cable television was a result of ______.

The Internet is the first medium that embodies digitization.

Technology industrialization increased very dramatically during ______, bringing forth the telegraph, camera, telephone, phonograph, and many other communication technologies.

The ability to record music and listen to it repeatedly had no effect on social environments.

McLuhan's outlook on the effect of new technologies in media on our senses was a negative one.

Television killed Radio.

One approach to technology's role in society is referred to as technological determinism. This idea suggests that technology ______.

One approach to technology's role in society is referred to as social constructivism. This idea suggests that ______.