Exam 2: Goals,values and Performance

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In appraising a firm's profit performance:

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Real options are an important tool for thinking about strategic decisions under uncertainty,however,quantitative techniques designed to value financial options (e.g.the Black-Scholes option pricing model)cannot be applied to real options.

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For a value for the firm requires that a firm:

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C

Michael Porter and Mark Kramer's notion of "shared value" reconceptualises CSR (corporate social responsibility)by emphasizing:

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The main difference between accounting measures of firm performance and stock-market measures of firm performance is:

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Viewing strategy as a portfolio of options rather than a portfolio of investments relies upon the rationale that:

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To assess whether or not a firm is earning an adequate rate of profit,return on capital employed (ROCE)is a better indicator than return on sales because:

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Because profit is defined by accounting rules and measured in financial statements,profit maximization is an unambiguous performance goal for a firm.

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The balanced scorecard is primarily a tool for implementing the stakeholder view of the firm.

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The main difficulty of selecting performance targets for a firm is that performance goals tend to be long term,but effective monitoring must be short term.

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A major impediment to the stakeholder view of the firm is:

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Profit and value of the firm are two concepts which are:

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To diagnose the sources of a firm's poor financial performance,it is useful to:

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Which of the following activities by Starbucks Inc.is least likely to be an example of Michael Porter and Mark Kramer's "shared value creation"?

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If a firm is to achieve superior profit performance,it is essential that profitability targets are set for managers.If managers focus on the drivers of profitability rather than profitability itself,their efforts will be diffused.

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The entrepreneurs who create business enterprises are motivated primarily by the desire for personal wealth.

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Every business enterprise has a distinct purpose; however,common to all businesses is the goal of:

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A firm's Value Added is the difference between the value of its outputs and the costs of the inputs purchased by the firm to provide these outputs.

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Basing management decisions on economic profit (e.g.Economic Value Added)rather than accounting profit is more important for companies with few fixed assets (such as software companies and consulting firms)than capital-intensive companies such as chemical companies and vehicle manufacturers.

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A "phases and gates" approach to new product development is an example of a business process designed to create option value.

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