Exam 11: Using Interviews and Focus Groups

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In quantitative research, the researcher decides what needs to be known, and designs a very precise data gathering instrument to gather data in order to create knowledge.

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Interviews and focus groups are research methodologies.

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Focus groups and interviews are often used in research undertaken within a social constructionist or interpretive philosophical framework.

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Online focus groups (OFG) can be synchronous, in real time, or asynchronous, out of real time.

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Bias in research is anything that contaminates or compromises the research. Researchers have to be vigilant in their attempts to avoid bias in their research.

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In a telephone interview the researcher conducts the interview:

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Bias can refer to a particular perspective that the research takes which highlights some aspects or findings of the research while ignoring or even hiding others.

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The first issue to examine when critiquing the data gathering methods used is:

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Bias can be introduced into a research project at any stage, as the design stage, during sampling, data gathering, data analysis, or at the stage of detailing findings and coming to conclusions about research.

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In a photo elicitation interview the researcher conducts the interview:

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Focus groups are generally used when:

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A pilot study is:

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In designing a data gathering instrument the most important issue is:

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