Exam 8: Selecting a Topic and Connecting to the Audience

When is narrowing the topic an important speech consideration?

Tim, a collegiate baseball player, decides to do a persuasive speech on why playing sports builds character for kids. This example illustrates the importance of selecting a topic __________.

Lester learns that his audience is predominantly young and female, and he decides to adapt his speech accordingly in order to better connect with them. Lester likely reached this conclusion by using __________.

What can speakers expect who utilize digital media platforms?

Common methods of audience research include which of the following?

Discuss strategies you could use to gather information about your audience. For your upcoming speech, which strategy do you think will be most useful?

A speech that enhances an audience's knowledge and understanding by explaining what something means, how something works, or how something is done is a speech to __________.

Leighton is speaking about a very controversial topic. However, she presents the data and lets the audience draw their own conclusions. What type of speech is Leighton presenting?

Why is group membership an important demographic characteristic associated with audience analysis? What groups do your classmates belong to? How can you tailor your speech to fit the groups your classmates are a part of?

A topic list generated by a self-inventory contains a list of subjects that __________.