Exam 15: Franchising
Exam 1: Introduction to Entrepreneurship75 Questions
Exam 2: Recognizing Opportunities and Generating Ideas75 Questions
Exam 3: Feasibility Analysis75 Questions
Exam 4: Developing an Effective Business Model75 Questions
Exam 5: Industry and Competitor Analysis75 Questions
Exam 6: Writing a Business Plan75 Questions
Exam 7: Preparing the Proper Ethical and Legal Foundation75 Questions
Exam 8: Assessing a New Ventures Financial Strength and Viability75 Questions
Exam 9: Building a New-Venture Team75 Questions
Exam 10: Getting Financing or Funding75 Questions
Exam 11: Unique Marketing Issues75 Questions
Exam 12: The Importance of Intellectual Property75 Questions
Exam 13: Preparing for and Evaluating the Challenges of Growth75 Questions
Exam 14: Strategies for Firm Growth75 Questions
Exam 15: Franchising74 Questions
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According to the textbook, the first rule of buying a franchise is ________.
Free
(Multiple Choice)
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Correct Answer:
E
Which of the following companies is suitable for franchising?
Free
(Multiple Choice)
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Correct Answer:
C
Home Depot is an example of an organization that is perfectly suited for franchising.
Free
(True/False)
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Correct Answer:
False
According to the textbook, which of the following is NOT a cost that is typically associated with buying a franchise?
(Multiple Choice)
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The Franchise Disclosure Document contains ________ categories of information.
(Multiple Choice)
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In a business format franchise, the franchisor provides a formula for doing business to the franchisee along with training, advertising, and other forms of assistance.
(True/False)
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A management concept called agency theory refutes the value of franchising for organizations with multiple units, like restaurant chains.
(True/False)
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A ________ franchise is an arrangement under which the franchisor grants to the franchisee the right to buy its products and use its trade name.
(Multiple Choice)
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The Franchise Disclosure Document is accepted in (or by) ________.
(Multiple Choice)
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A master franchisee, in addition to having the right to open and operate a specific number of locations in a particular area, also has the right to ________.
(Multiple Choice)
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International opportunities for franchising are becoming ________.
(Multiple Choice)
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Franchisees are often required to pay into a national or regional advertising fund, even if the advertisements are directed at goals other than promoting the franchisor's product or service.
(True/False)
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Which of the following is NOT an industry in which business format franchises predominate?
(Multiple Choice)
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In regard to international franchising, under a(n) ________ franchise agreement, the U.S. franchisor grants the rights to an individual or company (the developer) to develop multiple franchised businesses within a country or territory.
(Multiple Choice)
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A(n) ________ franchise agreement involves the sale of a single franchise for a specific location.
(Multiple Choice)
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An area franchise agreement allows a franchisee to own and operate a specific number of outlets in a particular geographic area.
(True/False)
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In the context of international franchising, under a ________ franchise arrangement, the U.S. firm grants the rights to an individual or company (the master franchisee) to develop one or more franchise businesses and to license others to develop one or more franchise businesses within the country.
(Multiple Choice)
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Jim Pierce just purchased the rights to develop multiple School of Rock franchises in Germany. Jim just purchased a(n) ________ franchise arrangement.
(Multiple Choice)
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The ________ contains 23 categories of information that give a prospective franchisee a broad base of information about the background and financial health of the franchisor.
(Multiple Choice)
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