Exam 17: Business Intelligence Systems

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What is a data warehouse?

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What are Business Intelligence (BI)systems?

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Business Intelligence (BI)systems obtain data in ________ different ways.

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A data warehouse database differs from an operational database because:

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In supervised data mining,statistical techniques are used to estimate the parameters of the model.

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In a common form of RFM analysis,customers are sorted into ________ groups and given an associated score depending on their group.

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In a common form of RFM analysis,a score of 1 is "high" or "good" while a score of 5 is "low" or "bad."

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The reports generated by a reporting system can be delivered in which of the following media?

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Reports that rely on the most current data when they are prepared are called dynamic reports.

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Here is Market Basket data for 1,000 transactions at a Drug Store.Use the table below to answer the following questions. 1,000 Transactions Drug A 500 Drug B 300 Drug C 200 Drug A 75 100 125 Drug B 100 25 75 Drug C 125 75 0 No Additional Drug 200 100 0 -Refer to the table above.What is the support for Drug A and Drug B?

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Report delivery is more important for data mining than it is for reporting systems.

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What is a star schema?

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In a common form of RFM analysis,customers with an F score of ________ are in the 20% of customers who have the most frequent orders.

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A(n)________ is an information system that helps users analyze and use data.

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The metadata maintained by a reporting system database describes:

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A report that is sent to users only upon the users' request is called an on-demand report.

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Problematic data include so-called "dirty data."

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Business Intelligence (BI)reporting systems can analyze data using standard SQL.

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What is data mining application?

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A data mart differs from a data warehouse in that:

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