Exam 11: E-Commerce

The C₂C model is also known as the ____ model.

Service-oriented B2B sites include tax preparation, video-on-demand (VOD), travel agency, distance learning, and music subscription services. _________________________

____________________ is the process of making changes to Web pages, as needed, to increase their visibility in search site results.

E-commerce credit card transactions are much less likely to be fraudulent than conventional credit card transactions.

Instead of a formal auction with a specific ending time and an automatic winner, dynamic pricing sites-such as ____-allow buyers to bid on items or services listed for sale, and then the seller decides whether or not to accept each offer on an individual basis.

Businesses can use ____________________ services, which submit the site's keywords and other data to several search sites at one time.

In order to accept credit cards, a business typically opens a merchant account or a mobile payment processing account (such as from VeriFone or Intuit).

____________________ software is a type of software that can be used to create an online store.

Intermediary hubs usually receive a transaction fee from the buying organization.

For businesses that already have an existing Web site and just need to add ordering capabilities and checkout procedures to that site, ____ can be used.

Many online auction sites today offer free buyer protection for items up to a certain dollar amount if the items do not arrive or are not as advertised. _________________________

Although e-commerce is most often implemented today via Web sites, banks, for example, have been conducting e-commerce for years using private networks. _________________________

Banner ad ____________________ facilitate displaying banner ads for your site on other Web sites, in return for you displaying other banner ads on your site.

Discuss click fraud.

Digital wallet programs are not yet available for mobile phones.

B2B possibilities include buying goods and services needed for business operations, as well as purchasing manufacturing supplies and raw goods.

Instead of selling an actual physical or electronic product to customers, ____ sell access to online services.

-The accompanying figure shows one of the leading online security companies. _________________________

Horizontal hubs match buyers and sellers within a specific industry.

The keywords meta tag is used to specify keywords that should be associated with that page; that is, the search terms you expect people to enter when searching for your Web page.