Exam 16: Store Layout, Design, and Visual Merchandising

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As Garry was waiting to pay for a bottle of aspirin at a pharmacy, he added a copy of Us Weekly, a Snickers bar, and a pack of cheese crackers to his purchases. The area where Garry made his Us Weekly and Snickers selections is called a(n)

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End caps are used for

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The Americans with Disabilities Act

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________ is in the middle of each aisle of a grid layout where less compelling or exciting products are displayed.

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Which of the following is not an element considered in the design of a store?

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Which of the following statements is True about the racetrack layout?

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When Raisa walked into the local convenience store, she saw it had parallel aisles with shelves on either side. Immediately, she knew the retailer had used a ________ as a design for its store.

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What are the two basic shopping goals and how can the impact of a store's environment influence the customer's shopping goals?

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Which of the following locations in a store is the most appropriate to place high-margin products?

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Dana is planning on renovating her kitchen. When she went into a home improvement store, she admired the various model kitchens the store had set up. Each kitchen used a different style and color scheme and allowed Dana to consider the possible themes she could use. Which merchandise presentation technique is the store utilizing?

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