Exam 12: Working Behind the Scenes in Media

The term vertical audience recycling refers to getting listeners to return to the station later in the day.

In a radio station, the ____ is responsible for policy planning, hiring, payroll, contract administration, and maintenance of offices and studios (among other things).

Workflow, as a process in broadcast stations, is most closely associated with which department?

Unlike cable, satellites support two-way communication.

This device combines and processes signals from multiple video sources:

TVRO is most closely associated with:

Studio cameras are mounted on:

In a TV station, the engineering department of a broadcast station is in charge of:

Live remotes began in the early days of radio.

Which of the following is expected to continue to be an advantage of traditional radio?

Technological developments have allowed for portable or field television production, including electronic news gathering.

TV programming departments are primarily concerned with:

Sponsoring a community event (e.g., a 5k race) is most closely associated with which department?

In radio stations in larger markets, the sales manager position may be divided into local sales manager and:

Most cable companies are responding to cord cutters by increasing the number of channels available in any given bundle, to make a robust bundle.

The system for distributing cable signals to subscribers resembles a tree with trunk and branches.

Which of the following is not? an expectation of radio stations' promotional activities?

In the early days of TVRO, operators were required to carry local television stations.

Cable systems send signals through a system of:

Newsrooms incorporating new technologies in the field have typically had to increase the size of their field production crews.