Exam 1: Introduction to Persuasion in Everyday Practices

The medium that carries the message is referred to as the:

The Nazis used propaganda as the "Fifth Column" of their army.

McCarthyism occurred because of the campaign of a:

Edwin Black stated that the impact a message has immediately and through time is the:

Artworks and the cinema are too ambiguous to be persuasive in changing attitudes toward such issues as mental illness, homosexuality, and gangs.

George Gerbner's theory of how media, especially television, affects us is called:

George W. Bush's semantic designation of the "war on terror" framed the argument so that critics of the war effort were called unpatriotic.

Persuasion functions to name or define people, ideas, and things that influence beliefs, attitudes, behaviors, and values regarding them.

Explain why persuasion is receiver-centered communication.

Explain Aristotle's definition of rhetoric and his advice on what the character of a rhetor should be.

Joseph DeVito identified two forms of communication noise-physical and psychological in origin.

Attractive people receive lesser sentences and fines generally than their unattractive counterparts.

Persuasion affects us in professional and national life but not on an interpersonal level.

The process whereby a source creates a message to be sent is:

Advertising can be distinguished from public relations because advertising focuses on:

The process whereby the receiver interprets the message is:

Roe v. Wade (1973) was the court case that legalized marijuana for medicinal purposes.

Studies have shown that "powerful speech" is more credible than powerless speech. Which of the following characterize powerless speech?

The practice of public relations is new to the past two centuries.

A teaching style that uses questions to discover truth is called the: