Exam 7: Structuring the Message

You don't really have to plan a conclusion. It will come to you as you are getting finished with your presentation.

At some point in the introduction of a presentation, the speaker must state his or her goal which is the ___________________.

A professor telling you during a class lecture that material about to be presented is going to be on a future test is an example of a ____________________

Intermediate or derived ethos can increase or decrease throughout a presentation.

It is nearly impossible to change the audience's initial perception of you that is formed at the start of your presentation.

Asking if anyone has questions makes a sufficient conclusion.

A logical conclusion for a sales or persuasive presentation is a/an:

Achieving high terminal ethos means you have ended poorly, almost deadly at the conclusion of your presentation.

Constant use of the same transition phrase within a presentation is a useful technique because it will help the audience remember your points.

You can end your presentation with the same points you made in your introduction.

"OK. That's all I have." is an appropriate conclusion for your presentation.

____________________ is the dominant factor in rhetorical communication.

The author refers to the process of changing the audience's perception of you during a presentation as intermediate or _________________ ethos because it occurs after the initial perceptions of you, as the speaker, are formed.

Asking a question at the start of a presentation that is designed to get attention but doesn't anticipate that the audience will actually respond is an example of a/an:

There are several ways to organize the body of your presentation. Using chronological order means you are organizing the content based on:

Audiences will make judgments about a speaker before the presentation even starts. Things like the speaker's reputation, the way he or she is dressed and the apparent level of preparation. These factors are collectively known as: