Exam 8: Social Media Information Systems

Being linked to a network of highly regarded contacts is a form of ________.

Data and responses to data that are contributed to social media (SM) sites by users and SM sponsors are referred to as ________.

Social media (SM) communities are formed based on mutual interests and transcend familial, geographic, and organizational boundaries.

________ are measurements used to track performance of an organization.

________ is the investment in social relations with the expectation of returns in the marketplace.

The characteristics of McAfee's Enterprise 2.0 model are given by the acronym SLATES; L in SLATES stands for ________.

A ________ is an information system that supports the sharing of content among networks of users.

Content data differentiates social media information system (SMIS) from Web site applications.

The ________ revenue model successfully emerged on PC devices where there is plenty of space for lots of ads

A(n) ________ is a software platform that uses social media to facilitate co-operative work of people within an organization.

The term ________ means the more people use a site, the more value it has, and the more people will visit.

A student invests money and time in a business administration course. In this example, the student invests in ________.

Content data is data and responses to data that are contributed by users and social media (SM) sponsors.

________, which refers to the matter on a social media (SM) site that is contributed by users, is the essence of SM relationships.

According to Henk Flap, the ________ is determined by the number of relationships in a social network, by the strength of those relationships, and by the resources controlled by those related.

Human capital is the investment in social relations with the expectation of returns in the marketplace.

________ is the dynamic social media process of employing users to participate in product design or product redesign.

Most social media companies rely on ________ for revenue.

Which of the following statements is True about social CRM?

A(n) ________ is an inducement to social media users for passing communications along through different tiers of communities in social media.