Exam 3: Creating an E-Business Plan

Web site schematics and Web page descriptions, pictures of products or details about services, and other supporting information can be included in the market analysis section of a business plan.

A statement of a business's hopes, desires, and aspirations written to inspire its employees is generally called a_______________.

The financial plan statement that projects what a business will own, what it will owe, and the equity its owners will have at a specific point of time in the future is the:

Because it is important to have a professional-looking business plan, you must bind each copy with a custom cover.

A business plan reader can quickly find key information by referencing the plan's_______________.

A business plan usually begins with a:

The executive summary section is considered by many to be the most important section of a business plan because potential investors typically use it to quickly weed out those plans in which they have no interest.

Which of the following factors are typically discussed in the issues statement section of a business plan?

Which three items must be included in the financial plan section of a business plan?

Outside advisors can be very important to a startup e-business because they add experience and business background that might be lacking in the management team.

A startup e-business's success may depend in large part on developing strong relationships with its_______________business partners.

A business plan is used to evaluate the feasibility of a new e-business.

The section of a business plan that provides brief and pertinent information about the original business idea, business history (if any), and the legal form the business takes is the:

Creating and developing a business plan forces an entrepreneur to take a sharp look at his or her e-business idea.

A formal business plan follows a rigid set of rules for its content and formatting.

The_______________of a business plan typically repeats the information from the cover sheet and adds the names and contact information for key management team members plus a disclaimer to make no copies of the document.

A business plan's table of contents lists:

_______________work, such as legal, accounting, or Web site design and hosting, to professionals outside a business allows the business to focus on core activities.

An overview of major marketing objectives and strategies should be included in the marketplace analysis section of a business plan.

Which of the following techniques helps to create an effective executive summary?