Exam 2: Defining Your E-Business Idea
Exam 1: Understanding E-Business88 Questions
Exam 2: Defining Your E-Business Idea77 Questions
Exam 3: Creating an E-Business Plan77 Questions
Exam 4: Getting Your E-Business Off the Ground84 Questions
Exam 5: Operating Your E-Business85 Questions
Exam 6: Marketing Your E-Business91 Questions
Exam 7: Taking Advantage of Affiliate Marketing74 Questions
Exam 8: Designing Your Web Site79 Questions
Exam 9: Understanding Web Technologies87 Questions
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The very successful real-world e-business that exploited low-cost technologies, first-mover advantage, and name identification to become the leader in the C2C auction marketplace is_______________.
Free
(Short Answer)
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Correct Answer:
eBay
An entrepreneur should have leadership abilities in order to successfully start, operate, and grow his or her e-business.
Free
(True/False)
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Correct Answer:
True
The competitive advantage that may occur when an e-business or its products or services become synonymous with generic products or services (for example "Kleenex" and "tissue") is called:
Free
(Multiple Choice)
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Correct Answer:
A
A stress management plan is not important to an entrepreneur who is starting his or her own business.
(True/False)
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The entrepreneurial process is a multistep process that begins with determining entrepreneurial abilities and ends with harvesting a business.
(True/False)
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The network effect is the phenomena in which an e-business continues to operate successfully in the face of rapid growth.
(True/False)
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The rapid pace of change in the global e-business economy has little affect on the way existing e-businesses function.
(True/False)
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An entrepreneur can harvest his or her own business by letting it become a "cash cow," by going public, or by selling the business.
(True/False)
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The_______________enables companies to get their name and products or services in front of more potential customers than ever before.
(Short Answer)
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Scalability refers to the growing value of e-business to the economy as more and more consumers and businesses conduct business transactions online.
(True/False)
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Low-cost Internet technologies have made it more difficult for many new e-businesses to enter an online marketplace.
(True/False)
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A(n)_______________is someone who assumes the risks associated with starting and running his or her own business.
(Short Answer)
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Which of the following factors is unique to doing business online?
(Multiple Choice)
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The e-business marketspace is characterized by_______________and the need to make business decisions quickly.
(Short Answer)
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Publishing a Web site is a way to guarantee that a company will successfully expand the market for its products and services.
(True/False)
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The potential for an entrepreneur to expand the market for his or her e-business's products and services is an inherent advantage of doing business online.
(True/False)
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When entrepreneurship takes place inside a large organization, it is sometimes called:
(Multiple Choice)
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To successfully start, operate, and grow his or her business, an entrepreneur must be able to_______________others.
(Short Answer)
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The competitive advantage that occurs because an e-business beats everyone else to the marketplace with specific products or services is called:
(Multiple Choice)
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An important leadership trait for a successful entrepreneur is:
(Multiple Choice)
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