Exam 10: Global Issues, Music, and MTV
Exam 1: Global Communication: Background46 Questions
Exam 2: Development Research Traditions and Global Communication46 Questions
Exam 3: The Message: The Role of International Organizations44 Questions
Exam 4: Public Diplomacy: New Dimensions and Implications44 Questions
Exam 5: The Medium: Global Technologies and Organizations44 Questions
Exam 6: The Internet: The Evolving Frontier43 Questions
Exam 7: American Multimedia Conglomerates40 Questions
Exam 8: Non-US Stakeholders of Multimedia Conglomerates44 Questions
Exam 9: Euromedia: Integration and Cultural Diversity in a Changing Media Landscape44 Questions
Exam 10: Global Issues, Music, and MTV42 Questions
Exam 11: CNN: International Role, Impact, and Global Competitors40 Questions
Exam 12: The Role of Global News Agencies40 Questions
Exam 13: Arab Media and the Al Jazeera Effect44 Questions
Exam 14: Media Globalization in Asia44 Questions
Exam 15: The Role of Global Advertising40 Questions
Select questions type
Most foreign nations, with significantly smaller audience bases, are unable to compete with the expensive high-quality production values of the US dramatic television programming.
Free
(True/False)
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Correct Answer:
True
The move toward a free virtual jukebox has been altered, as both UMG and Sony have become shareholders in format firms and have now established a fee structure.
Free
(Multiple Choice)
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Correct Answer:
A
The five leading nations in terms of global music sales are the United States, Japan, Germany, England, and France.
Free
(True/False)
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Correct Answer:
True
Political consultants are now being hired by world leaders for what reason?
(Multiple Choice)
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To avoid import restrictions on media buys, it is a good strategy for US companies to:
(Multiple Choice)
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The cost of prime time episodes is now _______ the equivalent cost from a decade ago.
(Multiple Choice)
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(35)
Since the end of the Vietnam War the export sales of aerospace industries have decreased.
(True/False)
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One factor making the new media offerings so attractive is the many channels to choose from.
(True/False)
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The Big Four music companies have 80% of the world market share; all other companies compete for the remaining 20%.
(True/False)
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The four major international music industry players include all EXCEPT _____.
(Multiple Choice)
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Disgruntled veteran artists can have a negative effect on recruiting new talent to the Live Nation Entertainment label.
(True/False)
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The three leading regions in terms of sales are the United States, Europe, and India.
(True/False)
4.8/5
(45)
______ provides an outstanding example of the extent to which a country is willing to use tax revenues to subsidize media productions.
(Multiple Choice)
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English is the dominant language in the music industry with one notable exception:
(Multiple Choice)
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Universal Music Group is a French owned, New York-based company who is the leader in the Latin music industry.
(True/False)
4.8/5
(41)
Consolidation sometimes strengthens non-US Company's overall market share.
(True/False)
4.8/5
(32)
Major US networks have been reduced to less than 50% of total prime time audience why?
(Multiple Choice)
4.9/5
(30)
Today Hollywood reaps how much of its profits from offshore markets compared to the 1980's?
(Multiple Choice)
4.7/5
(45)
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