Exam 1: The Strategy-Making Process

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Emergent strategies

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Explain the formal strategic planning process, naming each step in the process, and describing the specific activities included in each step and the relationship between the steps.

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If a company's strategy does result in superior performance, it is said to have a competitive advantage.

(True/False)
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Some organizations use an annual strategic planning process as input into the budgetary process for the coming year.

(True/False)
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Analyzing the industry environment requires an assessment of the competitive structure of the company's industry, including the competitive position of the company and its major rivals.

(True/False)
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The essential purpose of the external analysis is to identify strategic opportunities and threats in the organization's operating environment that will affect how it pursues its mission.

(True/False)
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The corporate-level of management consists of the chief executive officer (CEO), other senior executives, the board of directors, and corporate staff.

(True/False)
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Aaron planned to cut prices at his bicycle shop, but when a competing shop began to offer free repairs, Aaron decided to copy them. Aaron's new strategy (offer free repairs) is an example of a(n)

(Multiple Choice)
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Functional managers

(Multiple Choice)
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A global strategy addresses how to expand operations outside the home country to grow and prosper in a world where competitive advantage is determined at a global level.

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The formal strategic planning process has four main steps.

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The comparison of strengths, weaknesses, opportunities, and threats is normally referred to as a/an

(Multiple Choice)
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Strategy implementation involves taking actions at the functional, business and corporate level to execute a strategic plan.

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Managers compare and contrast the various alternative possible strategies against each other with respect to their ability to achieve a competitive advantage.

(True/False)
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Describe at least three of the cognitive biases that individual decision makers experience. Then, describe a real or hypothetical situation for each of the three biases, explaining how the bias was evident in the situation.

(Essay)
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General managers bear responsibility for specific departments within the company.

(True/False)
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The feedback loop suggests that strategic planning is ongoing; it never ends.

(True/False)
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Which of the following is not a cognitive bias?

(Multiple Choice)
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Which of the following cognitive biases refers to the fact that decision makers who have strong prior beliefs about the relationship between two variables tend to make decisions on the basis of these beliefs, even when presented with evidence that their beliefs are wrong?

(Multiple Choice)
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The CEO is a company's principal general manager.

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