Question 1

The factors that impact a platform leadership include all of the following except:

Accepted Answer

A)  scope of the firm -how many businesses and technology the firm employs 
B)  multi-dimensionality of the team - ability of the firm to focus employees skills 
C)  product technology - ability of the others to become competitors 
D)  relationships with external complementors - firms that the firm now works with 
E)  internal organization - administrative support 
A)  scope of the firm -how many businesses and technology the firm employs 
B)  multi-dimensionality of the team - ability of the firm to focus employees skills 
C)  product technology - ability of the others to become competitors 
D)  relationships with external complementors - firms that the firm now works with 
E)  internal organization - administrative support B

Question 2

GSK is over ____ years old.

Accepted Answer

A)  50 
B)  75 
C)  100 
D)  125 
E)  150 
A)  50 
B)  75 
C)  100 
D)  125 
E)  150 E

Question 3

GSK supplies ____ percent of the world's vaccines.

Accepted Answer

A)  5 
B)  10 
C)  15 
D)  20 
E)  25 
A)  5 
B)  10 
C)  15 
D)  20 
E)  25 E

Question 4

Acer built its reputation on:

Accepted Answer

A)  Acquiring poorly performing businesses and turning them around 
B)  Development of medical equipment 
C)  Creating the Multi-brand strategy 
D)  Development and manufacturing of sophisticated, intuitive, easy to use products 
E)  Unrelated diversification 
A)  Acquiring poorly performing businesses and turning them around 
B)  Development of medical equipment 
C)  Creating the Multi-brand strategy 
D)  Development and manufacturing of sophisticated, intuitive, easy to use products 
E)  Unrelated diversification

Question 5

The Empowering Technology Platform was launched to:

Accepted Answer

A)  Create more efficient PCs 
B)  Create "thinking" computers 
C)  Develop new technology in the medical industry 
D)  Create more effective networking solutions 
E)  Meld hardware, software and service to provide end-to-end technologies to customers 
A)  Create more efficient PCs 
B)  Create "thinking" computers 
C)  Develop new technology in the medical industry 
D)  Create more effective networking solutions 
E)  Meld hardware, software and service to provide end-to-end technologies to customers

Question 6

The Channel Business Model allows Acer to be:

Accepted Answer

A)  Flexible in adapting to global IT market trends 
B)  At the forefront of television advertising 
C)  Easily in touch with their supply channels. 
D)  Easily in touch with their distribution channels 
E)  Committed to improvement of hardware and software 
A)  Flexible in adapting to global IT market trends 
B)  At the forefront of television advertising 
C)  Easily in touch with their supply channels. 
D)  Easily in touch with their distribution channels 
E)  Committed to improvement of hardware and software

Question 7

The steps in developing a platform leadership include all of the following:

Accepted Answer

. assemble a multidisciplinary team of e

Question 8

The benefit of a single technology strategy is:

Accepted Answer

A)  know that technology very well and proficient with it 
B)  limit industry risks 
C)  greatest return 
D)  limit international exposure 
E)  able to expand the fastest 
A)  know that technology very well and proficient with it 
B)  limit industry risks 
C)  greatest return 
D)  limit international exposure 
E)  able to expand the fastest

Question 9

The greatest power for a platform comes from:

Accepted Answer

A)  being the largest in the industry 
B)  being closely associated with the government 
C)  being the most efficient 
D)  being the foundation for other platforms and products 
E)  following a concentration strategy 
A)  being the largest in the industry 
B)  being closely associated with the government 
C)  being the most efficient 
D)  being the foundation for other platforms and products 
E)  following a concentration strategy

Question 10

The four factors that impact platform leadership include:

Accepted Answer

.scope of the firm - how many businesses

Question 11

Acer is a family of four brands. Which of the following is not one of them?

Accepted Answer

A)  Acer 
B)  Gateway 
C)  Packard Bell 
D)  Dell 
E)  eMachines 
A)  Acer 
B)  Gateway 
C)  Packard Bell 
D)  Dell 
E)  eMachines

Question 12

GSK's strategy does not hinge on which of the following:

Accepted Answer

A)  Grow a diversified business 
B)  Deliver more products of value 
C)  Begin development of computer products 
D)  Simplify the operating model 
E)  All of these choices 
A)  Grow a diversified business 
B)  Deliver more products of value 
C)  Begin development of computer products 
D)  Simplify the operating model 
E)  All of these choices

Question 13

The options for enhancing the efforts of the single technology firm include:

Accepted Answer

. product market exploitation - develop

Question 14

GSK has ____ percent of employees working directly on R&D.

Accepted Answer

A)  5 
B)  10 
C)  15 
D)  20 
E)  25 
A)  5 
B)  10 
C)  15 
D)  20 
E)  25

Question 15

The steps in building a product platform include all of the following except:

Accepted Answer

A)  identify growth opportunities 
B)  take a fresh look at market needs 
C)  analyze products of competitors 
D)  examine processes and distribution channels currently used to be sure as good as can be 
E)  replace top management team if vision is not broad enough 
A)  identify growth opportunities 
B)  take a fresh look at market needs 
C)  analyze products of competitors 
D)  examine processes and distribution channels currently used to be sure as good as can be 
E)  replace top management team if vision is not broad enough

Question 16

The goal of the portfolio analysis is to:

Accepted Answer

A)  change the strategic goals of the firm 
B)  maximize return in the immediate term 
C)  balance the portfolio according to the strategic goals of the firm 
D)  allow quality programs to excel 
E)  balance short term financial needs with long term agency needs 
A)  change the strategic goals of the firm 
B)  maximize return in the immediate term 
C)  balance the portfolio according to the strategic goals of the firm 
D)  allow quality programs to excel 
E)  balance short term financial needs with long term agency needs

Question 17

Acer is the largest supplier of LCD televisions in:

Accepted Answer

A)  Russia 
B)  US 
C)  Western Europe 
D)  Mexico 
E)  Canada 
A)  Russia 
B)  US 
C)  Western Europe 
D)  Mexico 
E)  Canada

Question 18

Which of the following options is not used by a single technology firm?

Accepted Answer

A)  product market exploitation 
B)  scope strategy 
C)  technology enhancement 
D)  market enhancement 
E)  product enhancement 
A)  product market exploitation 
B)  scope strategy 
C)  technology enhancement 
D)  market enhancement 
E)  product enhancement

Question 19

The percentage of GSK's revenue that comes from products less than three years old is:

Accepted Answer

A)  5 
B)  12 
C)  17 
D)  22 
E)  30 
A)  5 
B)  12 
C)  17 
D)  22 
E)  30

Question 20

Characteristics of portfolio management include all of the following except:

Accepted Answer

A)  it is very deliberate environment 
B)  it requires evaluation, selection, and prioritization 
C)  it demands that bad products and processes be eliminated 
D)  total portfolio should be reviewed regularly 
E)  it is an ongoing process 
A)  it is very deliberate environment 
B)  it requires evaluation, selection, and prioritization 
C)  it demands that bad products and processes be eliminated 
D)  total portfolio should be reviewed regularly 
E)  it is an ongoing process

The factors that impact a platform leadership include all of the following except:

GSK is over ____ years old.

GSK supplies ____ percent of the world's vaccines.

Acer built its reputation on:

The Empowering Technology Platform was launched to:

The Channel Business Model allows Acer to be:

The steps in developing a platform leadership include all of the following:

The benefit of a single technology strategy is:

The greatest power for a platform comes from:

The four factors that impact platform leadership include:

Acer is a family of four brands. Which of the following is not one of them?

GSK's strategy does not hinge on which of the following:

The options for enhancing the efforts of the single technology firm include:

GSK has ____ percent of employees working directly on R&D.

The steps in building a product platform include all of the following except:

The goal of the portfolio analysis is to:

Acer is the largest supplier of LCD televisions in:

Which of the following options is not used by a single technology firm?

The percentage of GSK's revenue that comes from products less than three years old is:

Characteristics of portfolio management include all of the following except:

Management of Technology and Innovation: an Overview

Strategy Process and the Management of Technology and Innovation

Innovation: Planning

Internal Innovation: Implementation

Innovation: Evaluation and Control

Obtaining Technology: Planning

Obtaining Technology: Implementation

Obtaining Technology: Evaluation and Control

Building Capabilities for Mti Success

Organizational Learning and Knowledge Management

Appendix 1: Social Responsibility and the Management of Technology and Innovation

Appendix 2: Innovation: Project Management and New Product Development

Appendix 4: Waves of Innovation and Predicting the Future

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Exam 13: Appendix 3: Managing Platforms and Portfolios of Technology

The factors that impact a platform leadership include all of the following except:

GSK is over ____ years old.

GSK supplies ____ percent of the world's vaccines.

Acer built its reputation on:

The Empowering Technology Platform was launched to:

The Channel Business Model allows Acer to be:

The steps in developing a platform leadership include all of the following:

The benefit of a single technology strategy is:

The greatest power for a platform comes from:

The four factors that impact platform leadership include:

Acer is a family of four brands. Which of the following is not one of them?

GSK's strategy does not hinge on which of the following:

The options for enhancing the efforts of the single technology firm include:

GSK has ____ percent of employees working directly on R&D.

The steps in building a product platform include all of the following except:

The goal of the portfolio analysis is to:

Acer is the largest supplier of LCD televisions in:

Which of the following options is not used by a single technology firm?

The percentage of GSK's revenue that comes from products less than three years old is:

Characteristics of portfolio management include all of the following except:

Management of Technology and Innovation: an Overview

Strategy Process and the Management of Technology and Innovation

Innovation: Planning

Internal Innovation: Implementation

Innovation: Evaluation and Control

Obtaining Technology: Planning

Obtaining Technology: Implementation

Obtaining Technology: Evaluation and Control

Building Capabilities for Mti Success

Organizational Learning and Knowledge Management

Appendix 1: Social Responsibility and the Management of Technology and Innovation

Appendix 2: Innovation: Project Management and New Product Development

Appendix 4: Waves of Innovation and Predicting the Future

Filters