Question 1

The benefits of a platform include all of the following except:

Accepted Answer

A)  speed - faster to introduce new products 
B)  cost - cheaper to design, market, distribute new products 
C)  design quality-understand how to design and produce product 
D)  coherence -among products 
E)  preferability - overcome a negative image with consumers and apply it to other areas 
A)  speed - faster to introduce new products 
B)  cost - cheaper to design, market, distribute new products 
C)  design quality-understand how to design and produce product 
D)  coherence -among products 
E)  preferability - overcome a negative image with consumers and apply it to other areas

Question 2

A single technology firm typically will be:

Accepted Answer

A)  based on a portfolio approach 
B)  horizontally diverse 
C)  vertically diverse 
D)  an entrepreneurial or family business 
E)  unlikely to succeed 
A)  based on a portfolio approach 
B)  horizontally diverse 
C)  vertically diverse 
D)  an entrepreneurial or family business 
E)  unlikely to succeed

Question 3

A product platform:

Accepted Answer

A)  is made up of groups of products with some relatedness between them 
B)  is made up of groups of product with no relatedness necessarily between 
C)  typically has products coming from a single factory 
D)  focuses on a single technology 
E)  relies on a single distribution channel 
A)  is made up of groups of products with some relatedness between them 
B)  is made up of groups of product with no relatedness necessarily between 
C)  typically has products coming from a single factory 
D)  focuses on a single technology 
E)  relies on a single distribution channel

The benefits of a platform include all of the following except:

A single technology firm typically will be:

A product platform:

Management of Technology and Innovation: an Overview

Strategy Process and the Management of Technology and Innovation

Innovation: Planning

Internal Innovation: Implementation

Innovation: Evaluation and Control

Obtaining Technology: Planning

Obtaining Technology: Implementation

Obtaining Technology: Evaluation and Control

Building Capabilities for Mti Success

Organizational Learning and Knowledge Management

Appendix 1: Social Responsibility and the Management of Technology and Innovation

Appendix 2: Innovation: Project Management and New Product Development

Appendix 4: Waves of Innovation and Predicting the Future

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Exam 13: Appendix 3: Managing Platforms and Portfolios of Technology

The benefits of a platform include all of the following except:

A single technology firm typically will be:

A product platform:

Management of Technology and Innovation: an Overview

Strategy Process and the Management of Technology and Innovation

Innovation: Planning

Internal Innovation: Implementation

Innovation: Evaluation and Control

Obtaining Technology: Planning

Obtaining Technology: Implementation

Obtaining Technology: Evaluation and Control

Building Capabilities for Mti Success

Organizational Learning and Knowledge Management

Appendix 1: Social Responsibility and the Management of Technology and Innovation

Appendix 2: Innovation: Project Management and New Product Development

Appendix 4: Waves of Innovation and Predicting the Future

Filters