Exam 5: Business-Level Strategy: Creating and Sustaining Competitive Advantages

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Which of the following is not a reason for the possible erosion of company competitive advantage?

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D

An overall low-cost position protects a firm against rivalry from competitors because ________ allow a firm to earn returns even if its competitors eroded their profits through intense rivalry.

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C

Which of the following is a risk (or potential pitfall)of cost leadership?

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A

A firm can achieve differentiation through all the following means except

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Underestimating expenses associated with coordinating value-creating activities in the extended value chain can be a result of ________ integration of cost leadership and differentiation.

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A low-cost position permits buyers to exert power to drive ________ prices only to the level of the next most efficient producer.

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A business that strives for a low-cost advantage must attain a(n)________ cost advantage over rivals.

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A ________ can be defined as the total profits in an industry at all points along the industry value chain.

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Two-sided or platform markets are an emerging trend according to the textbook authors.Choose an example of an existing platform market and explain how this firm positions itself to become the dominant player linking suppliers and customers.

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With experience,unit costs of production decline as ________ increases in most industries.

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Most turnarounds require a firm to carefully analyze its relevant environments.The ________ analysis leads to identification of market segments or customer groups that may still find the product attractive.

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BlackBerry lost its competitive advantage by 2016 because it

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The five-forces model suggests that with intense competition an overall low-cost position will not enable a firm to achieve above-average returns.

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Marlin Steel Wire Products is a manufacturer of commodity wire products out of Baltimore,MD.Marlin has many rivals based in China and other emerging markets.The company cannot compete on labor costs so it used a ________ strategy to automate its production and now specializes in high-end products.

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Combination strategies,such as integrating overall low cost and differentiation,makes it easier for rivals to duplicate or imitate because it is harder for the primary firm to provide value.

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In the ________ stage of the industry life cycle,there are many segments,competition is very intense,and the emphasis on process design is high.

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As markets mature,

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Piecemeal productivity improvements during a turnaround typically do not involve

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Zulily protects itself from buyer power and intense rivalry from competitors by

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Given the attractiveness of premium pricing during the growth stage of the market life cycle,managers should emphasize short-term results to increase profits.

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