Exam 2: Analyzing the External Environment of the Firm: Creating Competitive Advantages

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In general,the threat of substitutes is heightened because the Internet

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Environmental monitoring deals with tracking changes in environmental trends that are often uncovered during the environmental scanning process.

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The threat of new entrants is high when there are

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Executives must be careful to avoid spending so much time and effort tracking the actions of ________ that they ignore ________.

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In the value net analysis,complementors are

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Airbnb,a room-sharing site,offers more rooms than Marriott.Goldman Sachs suggests that the supply of new rooms over the next two years will outpace the previous five even though the growth of American occupancy rates has begun to slow.Which competitive force is involved in this situation?

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A danger of forecasting discussed in the text is that

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Competitive intelligence generally does not benefit very much from gathering information on competitors from sources in the public domain.

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The aging of the population,changes in ethnic composition,and effects of the millennial generation are ________ changes.

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Scenario analysis is a superficial approach to forecasting that seeks to explore possible developments that many only be connected to the past.

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What is the difference between the demographic segment and the sociocultural segment in the list of general environment factors that impact the strategy and performance of a firm? Provide specific examples to support your discussion.

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Boards of directors use outsiders to critique their strategy.This is necessary mostly to improve

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Corporate retreats do not

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The bargaining power of the buyer is greater than that of the supplier when

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In 2014,Audi introduced the Q3 SUV at a base price of only $32,500.And BMW,with its 1-series,is another well-known example.Such cars,priced in the low $30,000s,compete more directly with products from broad-line manufacturers like Ford,General Motors,and Toyota.This suggests that members of a strategic group can overcome ________ barriers and migrate to other groups that they find attractive if they are willing to commit time and resources.

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In some industries,low switching costs can act as an important barrier to entry.

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Environmental forecasting does not involve plausible projections about the ________ of environmental change.

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The Porter five-forces model is designed to help us understand how social attitudes and cultural values impact U.S.businesses.

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Which of the following statements about strategic groups is false?

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Strategic groups are clusters of firms that share ________ strategies.

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