Exam 16: Opportunity Management: the Key to Greater Sales Productivity
Exam 1: Relationship Selling Opportunities in the Information Economy67 Questions
Exam 2: Evolution of Selling Models That Compliment the Marketing Concept67 Questions
Exam 3: Ethics: the Foundation for Partnering Relationships That Create Value67 Questions
Exam 4: Creating Value With a Relationship Strategy67 Questions
Exam 5: Communication Styles: a Key to Adaptive Selling Today67 Questions
Exam 6: Creating Product Solutions67 Questions
Exam 7: Product-Selling Strategies That Add Value67 Questions
Exam 8: The Buying Process and Buyer Behavior67 Questions
Exam 9: Developing and Qualifying Prospects and Accounts67 Questions
Exam 10: Approaching the Customer With Adaptive Selling67 Questions
Exam 11: Determining Customer Needs With a Consultative Questioning Strategy67 Questions
Exam 12: Creating Value With the Consultative Presentation67 Questions
Exam 13: Negotiating Buyer Concerns67 Questions
Exam 14: Adapting the Close and Confirming the Partnership67 Questions
Exam 15: Servicing the Sale and Building the Partnership67 Questions
Exam 16: Opportunity Management: the Key to Greater Sales Productivity67 Questions
Exam 17: Management of the Sales Force67 Questions
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The two major methods for salespeople to increase their sales volume are by improving selling effectiveness and:
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(Multiple Choice)
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Correct Answer:
A
Salespeople need to know what their goals are to be able to manage their time effectively.
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(True/False)
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Correct Answer:
True
Braeden Innovations is a company that sells database systems and software integration packages to schools and universities. Victoria Canning is an inside sales representative with Braeden Innovations. As an inside sales representative, she makes sales presentations via webinar and contacts clients and prospects by phone, email, and instant messaging, all from her home office. She says the best thing about her job is having a fulfilling professional career but never having to commute to an office.
-Victoria needs to organize her territory.Which categories would make the most sense for Victoria to use to organize her territory to schedule her calls most efficiently?
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(Multiple Choice)
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Correct Answer:
B
Most sales and marketing firms develop territories solely on the basis of geographical considerations.
(True/False)
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Braeden Innovations is a company that sells database systems and software integration packages to schools and universities. Victoria Canning is an inside sales representative with Braeden Innovations. As an inside sales representative, she makes sales presentations via webinar and contacts clients and prospects by phone, email, and instant messaging, all from her home office. She says the best thing about her job is having a fulfilling professional career but never having to commute to an office.
-Which of the following would answer the phone for Victoria when she is having a conference with a client?
(Multiple Choice)
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Which of the following is an effective way to manage stress?
(Multiple Choice)
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Many salespeople schedule routing by using the 80/20 rule,meaning:
(Multiple Choice)
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Braeden Innovations is a company that sells database systems and software integration packages to schools and universities. Po Komacho is a trade sales representative with Braeden Innovations. As a trade sales representative, she promotes the company and its products to software resellers and supports their sales representatives in selling Braeden's software to clients. A large part of her job involves attending industry trade shows and working at the Braeden Innovations booth at the exhibit hall of the trade show.
-Although Po lacks the stress of meeting a sales quota,she experiences stress related to scheduling.Which of the following would most likely relieve Po's stress?
(Multiple Choice)
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When tension builds,your most effective reaction is to choose whether to use the "fight" or the "flight" response.
(True/False)
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The sales manager most likely uses information from the routing and scheduling plan to develop a:
(Multiple Choice)
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A(n)________ is the geographic area where prospects and customers reside.
(Short Answer)
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Which of the following would LEAST likely eliminate stress in a short amount of time?
(Multiple Choice)
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Sales territories should,in most cases,be established on the basis of:
(Multiple Choice)
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The primary objective of a sales routing and scheduling plan is to:
(Multiple Choice)
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Frequency of visits to established customers should generally be related to sales potential.
(True/False)
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Which of the following would LEAST likely be included in a firm's CRM system?
(Multiple Choice)
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The primary objective of a sales ________ and scheduling plan is to increase actual face-to-face selling.
(Short Answer)
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