Exam 8: Strengthening Business-To-Business Relationships Via Supply Chain and Customer Relationship Management

Analytical tools are used to optimally utilize materials,equipment,and labor during the ________ process of supply chain planning.

Free

(Multiple Choice)

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Question 1

Correct Answer:

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List the ways in which collaborative customer relationship management (CRM)enhances communication.

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(Essay)

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Question 2

Correct Answer:

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Collaborative CRM enhances communication in the following ways:
a.Greater customer focus-Understanding customer history and current needs helps to focus the communication on issues important to the customer.
b.Lower communication barriers-Customers are more likely to communicate with the organization when personnel have complete information and when they utilize the communication methods and preferences of the customer.
c.Increased information integration-All information about the customer as well as all prior and ongoing communication is given to all organizational personnel interacting with the customer; customers can get status updates from any organizational touch point.

Collaborative customer relationship management enhances communication by understanding customer history and current needs.

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(True/False)

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Question 3

Correct Answer:

Verified

True

Identify a key technology in analytical customer relationship management (CRM)systems.

(Multiple Choice)

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Question 4

Demand planning and estimating leads to the development of the overall ________.

(Multiple Choice)

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Question 5

Supply chain management systems allow for making trade-offs between efficiency and effectiveness for individual components or raw materials.

(True/False)

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Question 6

________ is the extent to which a company's supply chain is focusing on maximizing customer service with lesser focus on procurement,production,and transportation costs.

(Multiple Choice)

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Question 7

________ includes tags for data such as annual and quarterly reports,Securities and Exchange Commission filings,general ledger information,and net revenue and accounting schedules.

(Multiple Choice)

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Question 8

Supply chain effectiveness is the extent to which a company's supply chain is focusing on minimizing procurement,production,and transportation costs,sometimes by sacrificing excellent customer service.

(True/False)

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Question 9

________ is a business model in which the suppliers to a manufacturer manage the manufacturer's inventory levels based on preestablished service levels.

(Multiple Choice)

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Question 10

Supply chain execution involves the development of various resource plans to support the efficient and effective production of goods and services.

(True/False)

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Question 11

________ planning focuses on delivering products or services to consumers as well as warehousing,delivering,invoicing,and payment collection.

(Multiple Choice)

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Question 12

Comptel,a world leader in computer hardware,differentiates itself from its competitors by providing excellent after-sales service.This implies that the competitive strategy used by Comptel would most likely focus on ________.

(Multiple Choice)

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Question 13

Which of the following statements about radio frequency identification (RFID)active tags is true?

(Multiple Choice)

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Question 14

Identify the factors that help in building models of customer demand in an analytical customer relationship management (CRM)system.

(Multiple Choice)

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Question 15

Operational customer relationship management system refers to the systems used for providing effective and efficient communication with the customer from the entire organization.

(True/False)

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Question 16

Briefly describe the concept of portals in the context of supply chain management.

(Essay)

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Question 17

Just-in-time is a business model in which the suppliers manage the manufacturer's inventory based on pre-established service levels.

(True/False)

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Question 18

Explain the importance of supply chain analytics.

(Essay)

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Question 19

________ customer relationship management (CRM)includes systems used for automating the fundamental business processes and for interacting with a customer.

(Multiple Choice)

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Question 20

Showing 1 - 20 of 100

Analytical tools are used to optimally utilize materials,equipment,and labor during the ________ process of supply chain planning.

List the ways in which collaborative customer relationship management (CRM)enhances communication.

Collaborative customer relationship management enhances communication by understanding customer history and current needs.

Identify a key technology in analytical customer relationship management (CRM)systems.

Demand planning and estimating leads to the development of the overall ________.

Supply chain management systems allow for making trade-offs between efficiency and effectiveness for individual components or raw materials.

________ is the extent to which a company's supply chain is focusing on maximizing customer service with lesser focus on procurement,production,and transportation costs.

________ includes tags for data such as annual and quarterly reports,Securities and Exchange Commission filings,general ledger information,and net revenue and accounting schedules.

Supply chain effectiveness is the extent to which a company's supply chain is focusing on minimizing procurement,production,and transportation costs,sometimes by sacrificing excellent customer service.

________ is a business model in which the suppliers to a manufacturer manage the manufacturer's inventory levels based on preestablished service levels.

Supply chain execution involves the development of various resource plans to support the efficient and effective production of goods and services.

________ planning focuses on delivering products or services to consumers as well as warehousing,delivering,invoicing,and payment collection.

Comptel,a world leader in computer hardware,differentiates itself from its competitors by providing excellent after-sales service.This implies that the competitive strategy used by Comptel would most likely focus on ________.

Which of the following statements about radio frequency identification (RFID)active tags is true?

Identify the factors that help in building models of customer demand in an analytical customer relationship management (CRM)system.

Operational customer relationship management system refers to the systems used for providing effective and efficient communication with the customer from the entire organization.

Briefly describe the concept of portals in the context of supply chain management.

Just-in-time is a business model in which the suppliers manage the manufacturer's inventory based on pre-established service levels.

Explain the importance of supply chain analytics.

________ customer relationship management (CRM)includes systems used for automating the fundamental business processes and for interacting with a customer.

Managing in the Digital World

Gaining Competitive Advantage Through Information Systems

Managing the Information Systems Infrastructure and Services

Enabling Business-To-Consumer Electronic Commerce

Enhancing Organizational Communication and Collaboration Using Social Media

Enhancing Business Intelligence Using Information Systems

Enhancing Business Processes Using Enterprise Information Systems

Developing and Acquiring Information Systems

Securing Information Systems

Appendix: Technology Briefing: Foundations of Information Systems Infrastructure

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