Question 1

Explain systems thinking and how management information systems (MIS) enable business communications.

Accepted Answer

Systems thinking is a way of monitoring the entire system by viewing multiple inputs being processed or transformed to produce outputs while continuously gathering feedback on each part.Systems thinking provides an end-to-end view of how operations work together to create a product or service.
Management information systems (MIS) is a general name for the business function covering the application of people,technologies and procedures-collectively called information systems-to foster company-wide communication and to manage and solve business problems.

Question 2

How does the text recommend that a company operate if it wants to be successful in our current business environment today?

Accepted Answer

A) Functionally independent between departments. 
B) Interdependently between departments. 
C) Together as one department with little or no independence. 
D) Each department acting as its own individual business unit. 
A) Functionally independent between departments. 
B) Interdependently between departments. 
C) Together as one department with little or no independence. 
D) Each department acting as its own individual business unit. B

Question 3

Amazon.com uses a customer profiling system whenever a customer visits its website.Using this system,Amazon can offer products tailored to that particular customer's profile and buying pattern.What is Amazon using to achieve this competitive advantage?

Accepted Answer

A) Rivalry. 
B) Buyer power. 
C) Product differentiation. 
D) Substitute product. 
A) Rivalry. 
B) Buyer power. 
C) Product differentiation. 
D) Substitute product. C

Question 4

Product differentiation occurs when a company develops unique differences in its products or services with the intent to influence demand.

Accepted Answer

A) True 
 B)False

Question 5

What are costs that make customers reluctant to switch to another product or service?

Accepted Answer

A) Support activities. 
B) Switching costs. 
C) Loyalty rewards. 
D) Value chain activities. 
A) Support activities. 
B) Switching costs. 
C) Loyalty rewards. 
D) Value chain activities.

Question 6

Polaroid had a unique competitive advantage for many years until it forgot to observe competitive intelligence.The firm went bankrupt when people began taking digital pictures.Polaroid provides a great example of Porter's threat of new entrants.

Accepted Answer

A) True 
 B)False

Question 7

What includes support value activities and primary value activities and is used to determine how to create the greatest possible value for customers?

Accepted Answer

A) Supplier power. 
B) Operations management. 
C) Porter's Five Forces Model. 
D) The Value Chain analysis. 
A) Supplier power. 
B) Operations management. 
C) Porter's Five Forces Model. 
D) The Value Chain analysis.

Question 8

When reviewing Porter's value chain analysis,which of the below provides customer support after the sale of goods and services?

Accepted Answer

A) Inbound logistics. 
B) Outbound logistics. 
C) Operations. 
D) Service. 
A) Inbound logistics. 
B) Outbound logistics. 
C) Operations. 
D) Service.

Question 9

With the Five Forces Model,companies should watch the forces in the market.If the forces are strong,competition generally increases;and,if the forces are weak,competition typically decreases.

Accepted Answer

A) True 
 B)False

Question 10

Which of the following is not considered a category within the primary value activities in a value chain analysis?

Accepted Answer

A) Inbound logistics. 
B) Firm infrastructure. 
C) Operations. 
D) Service. 
A) Inbound logistics. 
B) Firm infrastructure. 
C) Operations. 
D) Service.

Question 11

Jeremy Bridges is an executive for Green Web Designs,where his primary role is to ensure the security of business systems and develop strategies and safeguards to protect the company from online viruses and hackers.What is Jeremy's role within the company?

Accepted Answer

A) Chief Executive Officer (CEO). 
B) Chief Security Officer (CSO). 
C) Chief Procurement Officer (CPO). 
D) Chief Technology Officer (CTO). 
A) Chief Executive Officer (CEO). 
B) Chief Security Officer (CSO). 
C) Chief Procurement Officer (CPO). 
D) Chief Technology Officer (CTO).

Question 12

Porter's Five Forces Model outlines the process for a sales strategy.

Accepted Answer

A) True 
 B)False

Question 13

How can a company reduce the threat of substitute products or services?

Accepted Answer

A) Market the product to less than ten customers. 
B) Ignore competitive forces. 
C) By increasing switching costs. 
D) Offer less value making the product far more generic and similar to the competition. 
A) Market the product to less than ten customers. 
B) Ignore competitive forces. 
C) By increasing switching costs. 
D) Offer less value making the product far more generic and similar to the competition.

Question 14

There are many challenges to changing doctors,including transferring medical records and losing the doctor-patient relationship along with the doctor's knowledge of the patient's history.Changing doctors provides a great example of switching costs.

Accepted Answer

A) True 
 B)False

Question 15

The Victory Wireless store in Denver is currently offering a fabulous marketing strategy for potential new iPhone customers.Victory Wireless offers customers who purchase an iPhone with a two-year subscription a free Otter phone case,car charger,ear phones and speakers.In terms of Porter's five forces,what is Victory Wireless attempting to achieve with this marketing strategy?

Accepted Answer

A) Increase buyer power. 
B) Increase substitute products. 
C) Decrease supplier power. 
D) Decrease buyer power. 
A) Increase buyer power. 
B) Increase substitute products. 
C) Decrease supplier power. 
D) Decrease buyer power.

Question 16

A system is a collection of parts that link together to __________.

Accepted Answer

A) Monitor the company 
B) Gather experience 
C) Achieve a common purpose 
D) Implement solutions 
A) Monitor the company 
B) Gather experience 
C) Achieve a common purpose 
D) Implement solutions

Question 17

Steve Jobs and Apple created a big advantage in the technology industry with the introduction of the iPod,iPhone and iPad.What are these all examples of?

Accepted Answer

A) Competitive advantage 
B) Competitive intelligence 
C) First-mover advantage 
D) All the answers are correct 
A) Competitive advantage 
B) Competitive intelligence 
C) First-mover advantage 
D) All the answers are correct

Question 18

For an organisation to succeed,every department or functional area must work independently to be most effective.

Accepted Answer

A) True 
 B)False

Question 19

Which of the following is considered data?

Accepted Answer

A) Quantity sold 
B) Best customer by month 
C) Best-selling item by month 
D) Worst-selling item by month 
A) Quantity sold 
B) Best customer by month 
C) Best-selling item by month 
D) Worst-selling item by month

Question 20

Describe the information age and the differences between data,information,business intelligence and knowledge.

Accepted Answer

In the information age infinite numbers

Explain systems thinking and how management information systems (MIS) enable business communications.

How does the text recommend that a company operate if it wants to be successful in our current business environment today?

Amazon.com uses a customer profiling system whenever a customer visits its website.Using this system,Amazon can offer products tailored to that particular customer's profile and buying pattern.What is Amazon using to achieve this competitive advantage?

Product differentiation occurs when a company develops unique differences in its products or services with the intent to influence demand.

What are costs that make customers reluctant to switch to another product or service?

Polaroid had a unique competitive advantage for many years until it forgot to observe competitive intelligence.The firm went bankrupt when people began taking digital pictures.Polaroid provides a great example of Porter's threat of new entrants.

What includes support value activities and primary value activities and is used to determine how to create the greatest possible value for customers?

When reviewing Porter's value chain analysis,which of the below provides customer support after the sale of goods and services?

With the Five Forces Model,companies should watch the forces in the market.If the forces are strong,competition generally increases;and,if the forces are weak,competition typically decreases.

Which of the following is not considered a category within the primary value activities in a value chain analysis?

Jeremy Bridges is an executive for Green Web Designs,where his primary role is to ensure the security of business systems and develop strategies and safeguards to protect the company from online viruses and hackers.What is Jeremy's role within the company?

Porter's Five Forces Model outlines the process for a sales strategy.

How can a company reduce the threat of substitute products or services?

There are many challenges to changing doctors,including transferring medical records and losing the doctor-patient relationship along with the doctor's knowledge of the patient's history.Changing doctors provides a great example of switching costs.

A system is a collection of parts that link together to __________.

Steve Jobs and Apple created a big advantage in the technology industry with the introduction of the iPod,iPhone and iPad.What are these all examples of?

For an organisation to succeed,every department or functional area must work independently to be most effective.

Which of the following is considered data?

Describe the information age and the differences between data,information,business intelligence and knowledge.

Our Connected World

E-Business Mobile Business

Decisions and Processes

Essentials of Information Systems

Systems Development and Project Management

Enterprise Architecture and Security

Data and Business Intelligence

Enterprise Information Systems: ERP and SCN

Enterprise Information Systems: CRM and Collaboration Systems

Ethics, Privacy, Social Media and Future Trends

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Exam 1: Information Systems Are Business

Explain systems thinking and how management information systems (MIS) enable business communications.

How does the text recommend that a company operate if it wants to be successful in our current business environment today?

Amazon.com uses a customer profiling system whenever a customer visits its website.Using this system,Amazon can offer products tailored to that particular customer's profile and buying pattern.What is Amazon using to achieve this competitive advantage?

Product differentiation occurs when a company develops unique differences in its products or services with the intent to influence demand.

What are costs that make customers reluctant to switch to another product or service?

Polaroid had a unique competitive advantage for many years until it forgot to observe competitive intelligence.The firm went bankrupt when people began taking digital pictures.Polaroid provides a great example of Porter's threat of new entrants.

What includes support value activities and primary value activities and is used to determine how to create the greatest possible value for customers?

When reviewing Porter's value chain analysis,which of the below provides customer support after the sale of goods and services?

With the Five Forces Model,companies should watch the forces in the market.If the forces are strong,competition generally increases;and,if the forces are weak,competition typically decreases.

Which of the following is not considered a category within the primary value activities in a value chain analysis?

Jeremy Bridges is an executive for Green Web Designs,where his primary role is to ensure the security of business systems and develop strategies and safeguards to protect the company from online viruses and hackers.What is Jeremy's role within the company?

Porter's Five Forces Model outlines the process for a sales strategy.

How can a company reduce the threat of substitute products or services?

There are many challenges to changing doctors,including transferring medical records and losing the doctor-patient relationship along with the doctor's knowledge of the patient's history.Changing doctors provides a great example of switching costs.

A system is a collection of parts that link together to __________.

Steve Jobs and Apple created a big advantage in the technology industry with the introduction of the iPod,iPhone and iPad.What are these all examples of?

For an organisation to succeed,every department or functional area must work independently to be most effective.

Which of the following is considered data?

Describe the information age and the differences between data,information,business intelligence and knowledge.

Our Connected World

E-Business Mobile Business

Decisions and Processes

Essentials of Information Systems

Systems Development and Project Management

Enterprise Architecture and Security

Data and Business Intelligence

Enterprise Information Systems: ERP and SCN

Enterprise Information Systems: CRM and Collaboration Systems

Ethics, Privacy, Social Media and Future Trends

Filters