Exam 6: Data: Business Intelligence

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A content ________ is the person responsible for updating and maintaining website content.

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Editor

Which of the below does not describe Zappos database?

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D

Information ______________ is the duplication of data,or the storage of the same data in multiple places.

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Redundancy

What are rules that enforce basic and fundamental information-based constraints?

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What do data warehouses support?

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Information ____________ occurs when the same data element has different values.

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What is a field that uniquely identifies a given record in a table?

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Explain the four primary traits that determine the value of information.

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What is a common association detection analysis technique where you analyze certain items to detect customers' buying behavior and predict future behavior?

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Timely information must be up-to-the-second to be accurate.

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Many firms complete data ___________ audits to determine the accuracy and completeness of its data.

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Which of the following focuses on how individual users logically access information to meet their own particular business needs?

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What is it called when a manager has so much data and information that they cannot make a decision?

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Which of the following stores information about a person,place,thing,transaction,or event,and is usually referred to as a table?

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There are three primary data models for organizing information including the hierarchical,network,and relational database models.

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Integrity constraints are rules that help ensure the quality of information.

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What includes data that change based on user actions?

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Which of the following is not an example of an advantage to using the Web to access organizational databases?

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The example the book gave of www.EllisIsland.org,which generates more than 2.5 billion hits,is a site that offers a database that can easily adjust to handle massive volumes of information.What is this an example of?

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Information can tell an organization how it's currently performing and help it estimate and strategize for future plans and performance.

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