Question 1

How can supermarkets differentiate themselves from other food retailing formats?

Accepted Answer

A) emphasize fresh perishables 
B) target health conscious and ethnic consumers 
C) provide a better value with private-label merchandise 
D) provide a better shopping experience 
E) all of these 
A) emphasize fresh perishables 
B) target health conscious and ethnic consumers 
C) provide a better value with private-label merchandise 
D) provide a better shopping experience 
E) all of these

Question 2

In a franchise contract,the franchisee pays the franchisor a _______.

Accepted Answer

A) bonus if the sales quota is achieved 
B) lump sum plus a royalty on all sales 
C) start-up costs plus a monthly predetermined cash amount 
D) commission on all sales 
E) salary plus a variety of employee benefits 
A) bonus if the sales quota is achieved 
B) lump sum plus a royalty on all sales 
C) start-up costs plus a monthly predetermined cash amount 
D) commission on all sales 
E) salary plus a variety of employee benefits

Question 3

Purchasing from factories that pay workers a living wage (more than the minimum wage)and offer other benefits to the employees is called __________.

Accepted Answer

A) core insight 
B) locavore 
C) fair labor 
D) reversed profits 
E) fair trade 
A) core insight 
B) locavore 
C) fair labor 
D) reversed profits 
E) fair trade

Question 4

Due to the _____ of services,service retailers like Universal Studios Theme Parks,Delta and Applebee's restaurants,sometimes find it difficult to match supply and demand.

Accepted Answer

A) intangibility 
B) perishability 
C) inconsistency 
D) consumability 
E) compatibility 
A) intangibility 
B) perishability 
C) inconsistency 
D) consumability 
E) compatibility

Question 5

What does a franchisor offer its franchisees?

Accepted Answer

The franchisor provides assistance in lo

Question 6

Building on their strength,supermarkets are offering fresh meal solutions for _________________ consumers.

Accepted Answer

A) low-income 
B) time-pressured 
C) ethnic 
D) vegetarian 
A) low-income 
B) time-pressured 
C) ethnic 
D) vegetarian

Question 7

The outer walls of a supermarket that stocks fresh merchandise such as dairy,bakery,meat,produce,etc.is referred to as the ________.

Accepted Answer

A) power perimeter 
B) fresh track 
C) profit border 
D) edge force 
E) essential edge 
A) power perimeter 
B) fresh track 
C) profit border 
D) edge force 
E) essential edge

How can supermarkets differentiate themselves from other food retailing formats?

In a franchise contract,the franchisee pays the franchisor a _______.

Purchasing from factories that pay workers a living wage (more than the minimum wage)and offer other benefits to the employees is called __________.

Due to the _____ of services,service retailers like Universal Studios Theme Parks,Delta and Applebee's restaurants,sometimes find it difficult to match supply and demand.

What does a franchisor offer its franchisees?

Building on their strength,supermarkets are offering fresh meal solutions for _________________ consumers.

The outer walls of a supermarket that stocks fresh merchandise such as dairy,bakery,meat,produce,etc.is referred to as the ________.

Introduction to the World of Retailing

Multi-Channel Retailing

Customer Buying Behavior

Retail Market Strategy

Financial Strategy

Retail Locations

Retail Site Location

Human Resource Management

Information Systems and Supply Chain Management

Customer Relationship Management

Managing the Merchandise Planning Process

Buying Merchandise

Retail Pricing

Retail Communication Mix

Managing the Store

Store Layout, Design, and Visual Merchandising

Customer Service

Filters

Exam 2: Types of Retailers

How can supermarkets differentiate themselves from other food retailing formats?

In a franchise contract,the franchisee pays the franchisor a _______.

Purchasing from factories that pay workers a living wage (more than the minimum wage)and offer other benefits to the employees is called __________.

Due to the _____ of services,service retailers like Universal Studios Theme Parks,Delta and Applebee's restaurants,sometimes find it difficult to match supply and demand.

What does a franchisor offer its franchisees?

Building on their strength,supermarkets are offering fresh meal solutions for _________________ consumers.

The outer walls of a supermarket that stocks fresh merchandise such as dairy,bakery,meat,produce,etc.is referred to as the ________.

Introduction to the World of Retailing

Multi-Channel Retailing

Customer Buying Behavior

Retail Market Strategy

Financial Strategy

Retail Locations

Retail Site Location

Human Resource Management

Information Systems and Supply Chain Management

Customer Relationship Management

Managing the Merchandise Planning Process

Buying Merchandise

Retail Pricing

Retail Communication Mix

Managing the Store

Store Layout, Design, and Visual Merchandising

Customer Service

Filters