Exam 13: Pricing Decisions and Cost Management

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Place the following steps for the implementation of target costing in order: Place the following steps for the implementation of target costing in order:

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Jamal,Kareem,Rashid and Associates are in the process of evaluating its new client services for the business consulting division. Jamal,Kareem,Rashid and Associates are in the process of evaluating its new client services for the business consulting division.   What is the estimated life-cycle operating income for the first two years? What is the estimated life-cycle operating income for the first two years?

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Wilde Corporation budgeted the following costs for the production of its one and only product for the next fiscal year: Direct materials \ 1,140,000 Direct labor 795,000 Manufacturing overhead Variable 840,000 Fixed 700,000 Selling and administrative Variable 360,000 Fixed Total costs Wilde has an annual target operating income of $920,000. The markup percentage for setting prices as a percentage of the variable cost of the product is ________.

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Knowledge Transfer Associates is in the process of evaluating its new client services for the business systems consulting division. Knowledge Transfer Associates is in the process of evaluating its new client services for the business systems consulting division.   What is the estimated life-cycle operating income for the first year? What is the estimated life-cycle operating income for the first year?

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Peak-load pricing is the practice of charging a lower price for the same product or service when the demand for it approaches the physical limit of the capacity to produce that product or service.

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Three major influences on pricing decisions are ________.

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Clark Manufacturing offers two product lines,IN2 and EL5.The demand of the IN2 product line is inelastic,while the demand of the EL5 product line is very elastic.If Clark initiates a price increase for both product lines,how will customer demand change? How will the price increase affect operating profits?

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Twenty Technologies,currently sells 17" monitors for $280.It has costs of $220.A competitor is bringing a new 17" monitor to market that will sell for $230.Management believes it must lower the price to $230 to compete in the market for 17" monitors.Twenty Technologies believes that the new price will cause sales to increase by 10%,even with a new competitor in the market.Twenty Technologies' sales are currently 5100 monitors per year. What is the target cost if the target operating income is 25% of sales?

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Julian Pharma manufactures hospital beds.Its most popular model,Deluxe,sells for $5,000.It has variable costs totaling $2,650 and fixed costs of $1,200 per unit,based on an average production run of 5,000 units.It normally has four production runs a year,with $400,000 in setup costs each time.Plant capacity can handle up to six runs a year for a total of 30,000 beds. A competitor is introducing a new hospital bed similar to Deluxe that will sell for $3,800.Management believes it must lower the price to compete.The marketing department believes that the new price will increase sales by 25% a year.The plant manager thinks that production can increase by 25% with the same level of fixed costs.The company currently sells all the Deluxe beds it can produce. Required: a.What is the annual operating income from Deluxe at the current price of $5,000? b.What is the annual operating income from Deluxe if the price is reduced to $3,800 and sales in units increase by 25%? c.What is the target cost per unit for the new price if target operating income is 30% of sales?

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Monopolists can charge prices without limitations as there is no competition for the product or service the monopolist provides.

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Which of the following statements is true of the cost of producing a product?

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When is a company said to be engaged in predatory pricing? What are the primary conditions to be satisfied to prove predatory pricing?

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Explain the difference between locked in costs and costs incurred.Which of these types of costs does a traditional accounting system emphasize? At which stage of the value chain are most costs locked-in? At which stage of the value chain are most costs incurred? What implication does this have for good cost management?

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Which of the following scenarios is an example of predatory pricing?

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There are alternative ways of measuring the cost base when applying a cost-plus method to pricing but research shows that many managers prefer to use full cost as the cost base.

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Twenty Technologies,currently sells 17" monitors for $270.It has costs of $230.A competitor is bringing a new 17" monitor to market that will sell for $245.Management believes it must lower the price to $245 to compete in the market for 17" monitors.Twenty Technologies believes that the new price will cause sales to increase by 10%,even with a new competitor in the market.Twenty Technologies's sales are currently 5200 monitors per year. What is the change in operating income if marketing manager is correct and only the sales price is changed?

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Einstein Motors,has a capacity to produce 38,000 electric cars.Due to a temporary subsidy announced,there is a sudden increase in demand.Einstein decides to adopt peak-load pricing and charge a premium of 30% over its normal selling price of $4000.It has already accepted orders for 29,000 units at normal selling price.What is the total contribution to the company on sale of additional 9000 units if the variable cost per unit is $2000?

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Block Island TV currently sells large televisions for $380.It has costs of $290.A competitor is bringing a new large television to market that will sell for $310.Management believes it must lower the price to $310 to compete in the market for large televisions.Marketing believes that the new price will cause sales to increase by 10%,even with a new competitor in the market.Block Island TV sales are currently 110,000 televisions per year. What is the target cost per unit if target operating income is 35% of sales?

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In setting prices for products and services,managers may attempt to charge what the customer is willing to pay however,too high a price may ________.

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Sales of Granite City Products Inc.have been on a steady decline for the last 12 months.A market research study conducted revealed that the product of Granite City Products Inc.can be sold only for $420 as opposed to the current market price charged of $520 per unit.Granite City Products Inc.has decided to revise its sales price to $420.The annual sales target volume of the product after price revision is 280 units.Granite City Products Inc.wants to earn 30% on its sales amount. What is the target operating income?

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