Chat with AIExam 9: Developing and Managing Products
Exam 1: An Overview of Marketing160 Questions
Exam 2: Strategic Planning for Competitive Advantage178 Questions
Exam 3: Ethics and the Marketing Environment167 Questions
Exam 4: Consumer Decision Making192 Questions
Exam 5: Business Marketing192 Questions
Exam 6: Segmenting and Targeting Markets207 Questions
Exam 7: Decision Support Systems and Marketing Research203 Questions
Exam 8: Product Concepts185 Questions
Exam 9: Developing and Managing Products181 Questions
Exam 10: Services and Nonprofit Organization Marketing189 Questions
Exam 11: Marketing Channels and Supply Chain Management179 Questions
Exam 12: Retailing174 Questions
Exam 13: Integrated Marketing Communications185 Questions
Exam 14: Advertising and Public Relations190 Questions
Exam 15: Sales Promotion and Personal Selling177 Questions
Exam 16: Pricing Concepts179 Questions
Exam 17: Setting the Right Price170 Questions
Exam 18: Customer Relationship Management CRM125 Questions
Exam 19: Marketing on the Web92 Questions
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Canesta has developed a virtual keyboard out of light to be used with cell phones and personal digital assistants.The product beams an image of a keyboard on a desk,allowing the user to type on the image.The words are picked up by the user's digital device.
-Refer to Virtual Keyboard.This virtual keyboard,which is radically different from anything currently on the market would be classified as which of the following?
(Multiple Choice)
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