Exam 3: Evaluating the External Environment

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The likelihood of new entrants joining an industry is low if existing competitors enjoy economies of scale.

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A few organizations wield such power and influence that they can shape some elements of the general environment.

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Buyers are less powerful when they face little or no switching costs in changing vendors.

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The purpose of Porter's five forces analysis is to identify the factors that affect the profit potential of an industry.

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PESTEL analysis is an important tool for organizing factors within the general environment and identifying how these factors influence industries and the firms within them.

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In the pharmaceutical industry, major companies have started offering coupons to keep people off of substitute generic drugs.

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Rivalry tends to be fierce among an industry's competitors if fixed costs in the industry are low.

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Rivalry tends to be fierce among an industry's competitors if exit barriers in the industry are low.

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Suppliers are more likely to be powerful relative to the firms to which they sell their goods and services if:

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Piracy of intellectual property poses a threat to businesses that create such properties in order to profit from them.This example represents the _____ segment of PESTEL analysis.

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When a buyer decides to enter its suppliers' business, the strategy is referred to as _____.

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Backward vertical integration involves a supplier entering the industry that it supplies inputs to.

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Why would an executive in charge of an organization want to understand the environment surrounding that organization?

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The likelihood of new entrants joining an industry is low if existing competitors enjoy economies of scale because:

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A farmer realizes that he is not getting fair price from the agents who buy produce from him and sell it to the markets.As such, he decides to sell produce directly to the local market.This is an example of:

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Rivalry tends to be fierce among an industry's competitors if the competitors are well differentiated from each other.

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Michael Porter's five forces analysis is an important tool:

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Give an example each of forward vertical integration and backward vertical integration.

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Rivalry in _____ industries tends to become bitter and fierce.

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What is the purpose of conducting Michael Porter's five forces analysis? Describe the five forces that such an analysis focuses on.

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