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  3. Study Set
    MARKETING MANAGEMENT Study Set 6
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    Exam 8: Integrated Marketing Communications : Advertising, Sales Promotion, Public Relations, and Direct Marketing
  5. Question
    Which of the Following Promotional Tool Is the Least Likely
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Which of the Following Promotional Tool Is the Least Likely

Question 63

Question 63

Multiple Choice

Which of the following promotional tool is the least likely to produce comprehension among potential buyers?


A) Sales promotion
B) Personal selling
C) Advertising
D) Public relations

Correct Answer:

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