What Is Most Likely Wrong with the Following Mission Statement

Multiple Choice

What is most likely wrong with the following mission statement for a store that sells lighting fixtures: "Our mission is to make sure every customer who buys a lighting fixture at our store is 100 percent satisfied with his or her purchase?"

A) The mission statement is not specific.
B) The mission statement is not well framed.
C) The mission statement cannot fulfill the organizational productivity.
D) The mission is not achievable or realistic.