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    Marketing Real People Study Set 4
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    Exam 7: Segmentation,target Marketing,and Positioning
  5. Question
    The Group of American Consumers Born Between 1979 and 1994
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The Group of American Consumers Born Between 1979 and 1994

Question 5

Question 5

Multiple Choice

The group of American consumers born between 1979 and 1994 is often called ________.


A) baby busters
B) the silent majority
C) Generation Y
D) tweens
E) Generation X

Correct Answer:

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