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    Exam 7: Segmentation, Targeting, and Positioning
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    In Target Marketing, the Issue Is Not Really Who Is
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In Target Marketing, the Issue Is Not Really Who Is

Question 167

Question 167

Short Answer

In target marketing, the issue is not really who is targeted, but rather ________ and for ________.
why; what
how; what
why; how long
where; how long
how; where

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