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    Exam 1: Marketing: Creating Customer Value and Engagement
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    Which of the Following Concepts Is Based on a Customer-Centered
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Which of the Following Concepts Is Based on a Customer-Centered

Question 32

Question 32

Multiple Choice

Which of the following concepts is based on a customer-centered philosophy?


A) the product concept
B) the marketing concept
C) the production concept
D) the selling concept
E) the distribution concept

Correct Answer:

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