Lemony Inc

Multiple Choice

Lemony Inc. sells its popular bottled lemonade - the company's only product - in various geographic locations through tie-ups and agreements with retailers. Each location is represented by two salespersons, one of whom serves current customers while the other finds new ones. Which of the following sales-force structures has most likely been combined to form the complex sales-force structure at Lemony Inc.?

A) market and territorial
B) market and customer
C) product and territorial
D) market and product
E) geographical and product