Multiple Choice
When an effective program can be designed for attracting and serving a chosen segment, the segment is best described as ________.
A) accessible
B) measurable
C) reachable
D) actionable
E) differentiable
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q84: Companies are likely to gain _ through
Q85: Eastline, a manufacturer of outdoor patio furniture,
Q86: Port Orleans Shipping markets different services to
Q87: The marketing manager of Refresh Inc., a
Q88: The full positioning of a brand is
Q90: Business and consumer marketers use many of
Q91: Which of the following is true of
Q92: Demographic variables are generally more difficult to
Q93: Zeal is a popular automobile brand, and
Q94: Which type of market segmentation is generally