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    Marketing Study Set 1
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    Exam 8: New Product Development and Product Life-Cycle Strategies
  5. Question
    A Company's External Sources of New Product Ideas Include Its
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A Company's External Sources of New Product Ideas Include Its

Question 65

Question 65

Multiple Choice

A company's external sources of new product ideas include its ________.


A) managers
B) salespeople
C) engineers
D) manufacturing staff
E) suppliers

Correct Answer:

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