Multiple Choice
Which of the four new Ps encompasses the old four Ps as well as a range of other marketing activities that might not fit well into the old view of marketing?
A) programs
B) processes
C) promotion
D) people
E) performance
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q13: McCarthy classified marketing activities into the four
Q15: The proliferation of targeted media and communication
Q18: When companies measure the number of people
Q24: Wants are basic human requirements, such as
Q28: In the case of _, consumers dislike
Q29: Consider the real estate industry. The _
Q36: Organizations catering to the _ need to
Q37: The _ includes the actors involved in
Q65: The marketing concept holds that _.<br>A) a
Q146: Which of the following categories of goods