menu-iconExamlexExamLexServices

Discover

Ask a Question
  1. All Topics
  2. Topic
    Business
  3. Study Set
    Principles of Marketing Study Set 3
  4. Exam
    Exam 14: Communicating Customer Value: Integrated Marketing Communications Strategy
  5. Question
    Which Major Promotion Category Makes Use of Catalogs, Telephone Marketing
Solved

Which Major Promotion Category Makes Use of Catalogs, Telephone Marketing

Question 88

Question 88

Multiple Choice

Which major promotion category makes use of catalogs, telephone marketing, kiosks, and the Internet?


A) sales promotion
B) direct marketing
C) horizontal diversification
D) public relations
E) advertising

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q30: A company's marketing communications mix-also called its

Q35: _ is very believable because news stories,

Q36: Personal communications about a product between target

Q43: Marketing communicators must be good at _

Q58: Discuss the percentage-of-sales method used for setting

Q63: The use of short-term incentives to encourage

Q83: How do integrated marketing communications (IMC) build

Q83: The AIDA model identifies the characteristics of

Q130: Explain how the message source affects consumers'

Q145: What role does message format play in

Examlex

ExamLex

About UsContact UsPerks CenterHomeschoolingTest Prep

Work With Us

Campus RepresentativeInfluencers

Links

FaqPricingChrome Extension

Download The App

Get App StoreGet Google Play

Policies

Privacy PolicyTerms of ServiceHonor CodeCommunity Guidelines

Scan To Download

qr-code

Copyright © (2025) ExamLex LLC.

Privacy PolicyTerms Of ServiceHonor CodeCommunity Guidelines