Multiple Choice
Advertising ________ can be classified by primary purpose-whether the aim is to inform,persuade or remind.
A) objectives
B) budgets
C) evaluations
D) campaigns
E) logos
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q95: The percentage-of-sales method of setting an advertising
Q96: _ is the company's most expensive promotion
Q97: The Michelin man (car tyres),Chesty Bond (singlets)and
Q99: A promotion strategy where the producer promotes
Q101: A company decides on its promotion budget
Q102: Because of advertising's public nature,consumers tend to
Q103: After creating message strategy statements,the advertiser must
Q104: _ is a measure of the number
Q105: A company's total marketing communications mix consists
Q111: _ is a measure of the percentage