When Louise Arrived at the Wyndham Garden Hotel for the 2005

Multiple Choice

When Louise arrived at the Wyndham Garden Hotel for the 2005 Atlantic Marketing Association Annual Conference, she briefly waited in line at the front desk for the next available clerk. When she got to the front desk, she confirmed her reservation with the front desk clerk, completed a guest registration form and gave the clerk her MasterCard so that he could make an imprint of her card for billing purposes. When she received her room key from the clerk, she was directed to the elevators and went to her room on the 10th floor via the elevator. In terms of the drama metaphor, Louise experienced a service:

A) Decision tree
B) Strategy
C) Plan
D) Blueprint
E) Script