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  3. Study Set
    Services Marketing Study Set 1
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    Exam 2: Conceptual Framework of the Book: the Gaps Model of Service Quality
  5. Question
    The _____ Gap Is the Difference Between Customer Perceptions and Expectations
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The _____ Gap Is the Difference Between Customer Perceptions and Expectations

Question 55

Question 55

Multiple Choice

The _____ gap is the difference between customer perceptions and expectations.


A) Customer
B) Service
C) Value
D) Quality
E) Delivery

Correct Answer:

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