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    Exam 2: Start-Up and the Need for Competitive Advantage
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    What Strategy Is Used to Implement Niche Marketing
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What Strategy Is Used to Implement Niche Marketing

Question 22

Question 22

Multiple Choice

What strategy is used to implement niche marketing?


A) selling to a mass market
B) extending product features to sell to more geographical regions
C) emphasizing a multi-product or service
D) concentrating on the superiority of the product or service

Correct Answer:

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