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    Business
  3. Study Set
    Services Marketing
  4. Exam
    Exam 12: Customers Roles in Service
  5. Question
    When a Customer Does Not Understand His or Her Role
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When a Customer Does Not Understand His or Her Role

Question 15

Question 15

Multiple Choice

When a customer does not understand his or her role in the service delivery process,he or she is contributing to provider:


A) Gap 1
B) Gap 2
C) Gap 3
D) Gap 4

Correct Answer:

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