Multiple Choice
Which of the following statements best summarizes the effect of a highly discrepant message on an audience that disagrees with it?
A) Discrepant messages cause discomfort in the audience,which then discounts all associated arguments
B) Discrepancy arouses audience attention and increases analysis and elaboration of the message,so it is accepted.
C) Discrepancy and credibility interact,so that the effect of a large or small discrepancy depends on communicator credibility.
D) Discrepancy distracts the audience,and leads to communicator untrustworthiness
Correct Answer:

Verified
Correct Answer:
Verified
Q15: According to the text,potential cult members are
Q16: For people who think carefully about issues,what
Q17: You will be perceived as more credible
Q18: The two-step flow of communication<br>A)complicates issues.<br>B)reminds us
Q19: When people are thinking carefully,they rely not
Q21: Perceptions of trustworthiness can be increased by<br>A)giving
Q22: We know if a message offers convincing
Q23: Well-educated or analytical people are _ responsive
Q24: Physical appeal and similarity are two important
Q25: Using transcripts from an actual civil trial,Miller